Review:

An insightful, inspiring journey for all aspiring entrepreneurs.

“love the business enough to be able to run it for the rest of your life.”

From the book Startup to Proficorns by Rajesh Jain

My book 134 of 2023 is an insightful, inspiring journey for all aspiring entrepreneurs.

Startup to Proficorn by Rajesh Jain is his journey of creating two successful Proficorns. Offering a roadmap to every startup and existing entrepreneur to build lucrative businesses without external funding, he shares the secrets and his experience of over three decades. Startup to Proficorns is no less than a guide, with secrets of success and failures, how to grow and manage the company mindfully, and focusing on the collective growth of the company.

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With his practical approach, insightful anecdotes, and his inspiring journey, gives aspiring entrepreneurs the answers they seek. His writing style is intriguing and to the point, inspiring readers in their journey. Full of stories and lessons, He explains each concept candidly and interestingly keeping the readers invested in. His journey in building both the Proficorns is no less than a compelling ride. From his journey, we learn how as business grows, the entrepreneur grows as a person too. The things we learn during the journey shape us and Rajesh here shares that journey beautifully. The mistakes he made to the things he learned, he shares each of them that can be helpful for individuals.

From making the biggest decision to building and hiring the right team, from ideas to execution, to costs and sales, to the art of saying no, we learn many lessons here. The risks the entrepreneurs take to the taste of success and failures, with stories and examples of people around, making it easy and insightful for the readers. What I loved the most is He focuses on the minute details that create a difference in a company.

The first step is to start, what’s difficult is to manage, continue, and grow. With his experience, we learn how we can manage our venture more effectively and grow the business and team. From team meetings to hiring the CEO to creating a healthy work environment and creating a better life through sustainable habits, he shares it all. Each concept is relatable to the readers.

In all, Startup to Proficorns is a perfect handbook for all aspiring entrepreneurs, helping them thrive in their journey. It’s a book that will help an individual evolve as a leader.

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